How We Work

Collaboration at the Core

At MASH, we believe the best results come from assembling the right team for each project. Depending on the needs of the engagement, work may be delivered independently or through a custom-assembled team. When collaboration is necessary, we draw from a trusted network of vetted specialists—creative partners, strategists, and technical experts—each brought in for their specific strengths and proven experience.

This flexible model ensures every client receives exactly what’s needed—no excess, no unnecessary overhead—just focused, high-quality work tailored to the brand’s goals.

Every project starts with clarity and alignment, and builds from there.

Generally, this is the MASH process:

  • 01. Discovery Kickoff

    Deep dive into your brand, goals, and challenges

  • 02. Insight + Audit

    Review of current brand state, positioning, audience, and market

  • 03. Strategy Development

    Crafting your brand platform, messaging, and creative direction

  • 04. Team Curation

    Assembling the right experts based on project scope

  • 05. Creative Execution

    Bringing strategy to life across campaigns, content, or touchpoints

  • 06. Review + Refine

    Aligning with your team, adjusting for impact

  • 07. Launch + Support

    Rolling out deliverables and guiding adoption internally and externally